5 Features to Create a Spectacular “About” Section

Not a lot of people know this but a great About Us page has the ability to either make or even break your website. Especially for sites that are extensions of an active servicing or product providing company, this can be one of the most visited pages on a website and is a chance for visitors to learn the basics about you and your products. Consequently, a prominent web design company Abu Dhabi is fixated on creating a prolific “About” section on the website they are creating because they are aware of this simple fact.

Staff Introductions

Providing visuals means everything where concreteness is aimed to be established. One of the things that really makes a business most existential is for the viewers to see the faces of people who work there. This is main the reason why many web design UAE companies include staff photos with short bios and contact information on the About Us page. In your efforts of creating such, it’s imperative that the staff bios would reflect both the personality of your company and the individual employee.

Company Description

It probably goes without saying but having a description of your company or business is very important but it is often forgotten. Many companies hire designers and developers to create a website on what their company provides but they tend to forget the main part – the introduction. Real business people who aim for success never overlook the basic but highly essential things. To think, every webdesign company in Abu Dhabi explains its business on its About Us Pages.

Clinching Storyline

One of the most effective ways to establish a connection with people is to present a good, compelling story. Does your company have one? Can you come up with one? Think about how was your company was founded. How were you able to come up with the name or mascot or product line? Think about the uniqueness of the product or service you are offering.

Make great use of your About Us page to tell the story of your company. As much as possible, keep the narrative uncomplicated, brief but engaging. Compose a good story that has a promising beginning with a consequential body and a compelling ending.


Pleasing Visuals

Of course, what good is a content if it is not presented with the most pleasing aesthetics? The basic idea to getting a person to come to your site and stay is a great visual. You would come to notice that every IT company Dubai would invest a whole lot of time in the creation of the visuals. Do you know why this is so? It’s all due to the reasoning that visuals is what draws everyone in. But more often than not, we seem to forget to include visuals on About Us pages and load them down with type.

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